Game Development Reference
In-Depth Information
Web Games: How Low-Budget/Indie
Developers Can Make More Money
To make the most money, you'll want to go with name brand payment options, which your players are more
likely to trust. Reduce payment friction, so they don't give up in the middle of the process. Also, be sure to offer
multiple payment options and revenue streams, so players have lots of ways to pay you. Finally, reward your
players for paying, but also make sure you retain nonpaying customers by making sure it's fun to play the game
for free. If they keep playing, they'll eventually pay.
See Chapter 7,”Deep Dive into Web Gaming: Who Plays, Who Pays,” for more information.
Web Game Design Advice from the Jay Is
Games Editorial Staff
Here's the top advice from the Jay Is Games staff:
• Design for overall quality, ease of use, and fun; hybrids of two or more genres are often popular.
• Obsessively remove bugs and glitches.
• If you lack passion for the game you're making, it will show.
See Chapter 7,”Deep Dive into Web Gaming: Who Plays, Who Pays,” for more information.
Web Game Design Principles to Attract an
Audience
To attract an audience for your web game, match your game's theme to the kind of gameplay it delivers; an
action game should look like one, from the advertising to the login screen. Alternatively, wrap a gameplay type
into a new form that will gain a crossover audience.
See Chapter 8, “Web Game Design: Basic Principles for Growth and Revenue,” for more information.
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