Game Development Reference
In-Depth Information
“Understand what worked in your previous games whether they failed or succeeded, and try using it in a new
context next time,” as Pidgeon puts it. “Also, the features and content you wanted to put into your game but
didn't have the time or resources to do so can be used in your next game, or the one after.
“If you're not failing, you're probably not taking enough risks.”
Design a Game You Love So Much, You Love Giving It
Your All
Rob Winkler, CEO at 5th Planet, started his studio with no prior experience developing games, gave up a full
scholarship at a top university to do so, devoted 60 hours a week on top of his day job to build the company's
first game, and saw two founders quit along the way. Nevertheless, he persisted to release high-quality RPG
games on Facebook, like Legacy of a Thousand Suns, in the process turning 5th Planet into a profitable business
boasting 32 employees. “Do something you're passionate about—it's easy to put in 100 hours a week when it's
not really work,” suggests Winkler.
Winkler's final piece of wisdom: “If you don't have a deep passion for what you're doing, it will probably
fail.”
Design with Originality in Mind, Because Imitation Is a
Fool's Game
Phill Ryu's first iOS game, an innovative puzzle hybrid called Heist, earned just under $1 million in sales the
first month it came out. Instead of churning out sequels or easy follow-ups, however, he spent some $250,000
and several years developing Hatch, an innovative virtual pet game he hopes will revolutionize the state of iOS
gaming, and along the way, maybe teach players a little bit about themselves.
“The worst thing to do to yourself is get too cynical,” says Ryu. “Don't focus too much on the crappy games
that occasionally hit the lottery and have their brief day at the top of the charts. That's not a recipe for success,
and if you try to emulate that as a strategy you will be throwing darts blindfolded from a mile away.”
Design Even Though You Know You'll Have Setbacks as
You Progress
The team at Jay Is Games turned a simple game-review blog for casual games into a go-to destination. It boasts
millions of monthly visits and regularly turns obscure game developers into breakout stars. The team at Jay Is
Games advises this:
Most importantly—create, create, create! Just sit down and do it, and don't be afraid to fail. The road to
success is always under construction, so expect to fall into a few potholes along the way.”
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