Game Development Reference
In-Depth Information
Chapter 14
Business Simulators
for Business Education
and Research:
SIMBA Experience
Fernando Borrajo
Universidad Autónoma de Madrid, Spain
Isidro de Pablo
Universidad Autónoma de Madrid, Spain
Yolanda Bueno
Universidad Autónoma de Madrid, Spain
Ismael Sagredo
Universidad Carlos III de Madrid, Spain
Fernando Fernández
Universidad Carlos III de Madrid, Spain
Begoña Santos
Universidad Autónoma de Madrid, Spain
Javier García
Universidad Carlos III de Madrid, Spain
Business Simulators provide a simulated environment where different scenarios and decisions can be
tested without risk. They are also used for education where they can help students to understand the
main concepts and theory involved in business administration. In addition, business simulators can
be used to carry out research in different scientific areas, such as psychology, financial planning, risk
evaluation, or intelligent business. This paper introduces SIMBA, a new simulator for business education
and research. SIMBA has two main goals. The first one is to serve as a web-based platform for busi-
ness education. It permits students to connect the simulator from any point on the web, permitting both
classroom education as well as distance education. SIMBA architecture permits not only the connection
of human business managers, but also software agents. Thus, the second goal of SIMBA is to provide
an environment in which to design and test a Multi-Agent platform for the creation, development and
evaluation of Intelligent Agents that can manage companies in the same way as humans.
Thus, SIMBA opens up a wide field of research between Artificial Intelligence and Business Management
aimed at developing efficient intelligent agents humans can compete with.
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