Game Development Reference
In-Depth Information
Used with permission of Lolapps.
uplifting in its tone (happy raccoons, smiling mice, bears with giant heads,
etc.), and that appeals to the Facebook gamer demographic because of its
emphasis on creation, sharing, and building spaces in which fostering fri-
volity and social gathering is rewarded. They courted an international mar-
ket by releasing on several different social networks and in several different
languages. Finally, they helped the rest of the world by releasing metrics
like these and shared their data with other designers. If we had additional
data, we could track how changes in their design mechanics corresponded
to user engagement and monetization numbers. We don't have that infor-
mation for their product, but you will for yours. So gather metrics and use
them wisely.
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